FAHRENHEIT Cologne - by Christian Dior 1.7oz Eau De Toilette Spray Spray for Men

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About Christian Dior Designer

In 1905 Christian Dior was born in the town of Grenville on the French coast and when he was 5 years old, his family moved to Paris. From 1923 to 1927 he was studying and in 1927 he did his compulsory military service. In 1928 Dior and his friend Jacques Bonjean opened an art gallery on rue de la Boetie.

In 1931 Dior's beloved mother died, his brother also died and his family became ruined financially. He visited the Soviet Union and on his return found that his partner Bonjean had also become ruined. He fell seriously ill and left Paris for a year, returning in 1935. His friend Jean Ozenne gave him a place to stay and helped him to start sketching dresses and hats. Dior started to sell his sketches some of which were purchased by milliner Agnes. He also meets Robert Piguet, who bought some sketches, and some were published in "Le Figaro".

 In 1938 Robert Piguet opened a fashion house, and Dior took his first job, when he joined him as a designer. However as the war had started, he had to leave Piguet and joined the military after a year. In 1941 after military service on his return to Paris, he joined Lucien Lelong as a designer. At Lelong, Dior was happy, he could design more or less as he pleased and he could remain in the background, as he preferred to do, with his problem of shyness.

Marcel Boussac was a cotton businessman who was looking for a designer to take over a couture operation he owned. He had to persuade Dior for a long time before he would agree to take over this salon and even then, he insisted that Boussac should start a completely new salon. Dior's favourite building at 3O ave Montaigne was available and so it was leased, decorated and embellished into Dior's version of Louis XVl salon. Dior assembled a staff from childhood friends, and colleagues from Lelong. Boussac poured millions into it and everything was made ready.

The first collection was to be presented on 12th February, 1947 and there were to be 90 designs worn by 6 girls.

In 1947 Dior thought long and hard about his first collection. He tried to think what the women of Paris and indeed the rest of the world, really wanted. He came to the conclusion that women everywhere were sick and tired of rationing, of doing without, of sacrifice, of shabby clothes made with the minimum of material, of wide shoulders and dresses like uniforms. He thought to himself "I have to bring back beauty, feminine clothes, soft rounded shapes, full flowing skirts, nipped-in waists and hemlines below the knee. I will make women feel like flowers again as they did in the 30's, I will call my collection COROLLE or ring of petals."

So when his first collection was shown, it gave women all that he had planned and they fell in love with the dresses, and it was an outstanding success. Carmel Snow, a journalist, said "Oh Christian, what a wonderful New Look" and so it was named all over the world - the New Look.

Perfume and Cologne by Christian Dior Designer

Addict Perfume for Women                            Dune Cologne for Men

Eau Sauvage Cologne for Men                       Hypnotic Poison Perfume for Women

Jadore Perfume for Women                            Poison Perfume for Women

Miss Dior Perfume for Women                       Dune Perfume for Women

Fahrenheit Cologne for Men                           Higher Cologne for Men

Tendre Poison Perfume for Women                Dolce Vita Perfume for Women

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